12 Fashion Collections to Shop in Support of Breast Cancer Awareness Month
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October is widely known as Breast Cancer Awareness Month, which is a public campaign where nonprofit organizations, brands, and communities alike can come together to raise awareness about the prevalence of breast cancer, as well as work to increase access to better healthcare funds and tools for those who have been diagnosed with it.
In recent years, many major retailers have tried to get creative with their funding techniques by introducing limited-edition products and collaborations, all of which have been designed to support the expansion of breast cancer research. While October may have only just begun, we've already seen an uptick in brands that are using their influence for a great cause and helping to commemorate the occasion in their own unique ways.
Vera Bradley just debuted a botanical paisley collection that takes some of the label's most iconic travel bags and gives them the proper pink treatment — with 20 percent of the proceeds from each purchase going to the Vera Bradley Foundation For Breast Cancer. Birkenstock is helping women who have been affected by breast cancer by launching a limited-edition, velvet pink sandal — 20 percent of each purchase will also be donated to the National Breast Cancer Foundation. Lele Sadoughi just released a bunch of new (and bejeweled!) headband styles that are part of the brand's Pink For a Purpose collection. And even Timex is commemorating the month with the launch of a watch bracelet that features the signature breast cancer ribbon on it.
This fall, "think pink" with your dollar, and keep reading to see our favorite Breast Cancer Awareness Month fashion collections — all of which are newly debuted and available to shop for only a limited time.
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A Silk Scarf
BCRF x Ann Taylor Limited Edition Silk Scarf ($30, originally $50)
Ann Taylor has teamed up with the Breast Cancer Research Foundation (BCRF) for a special product collaboration that aims to increase funds for breast cancer research, as well as education surrounding preventative care. From now through Oct. 31, 50 percent of the purchase price from this scarf will be donated to the BCRF.
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A Sweater Dress
Cupshe Blush Pink Textured Mini Sweater Dress ($32)
Cupshe is honoring Breast Cancer Awareness Month by debuting a Breast Cancer Action category, which features a handful of trendy styles from the brand. Per Cupshe, 100 percent of profits from the collection will be donated to Season For Squeezin' and Know Your Lemons.
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A Lace Bralette
AnaOno The Natrelle Inspires Lace Bralette ($55)
You can support a breast cancer patient with the purchase of this Natrelle Inspires bra. According to the brand, for every bra purchased, one will be provided to a breast cancer patient diagnosed within the last 12 months.
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A Tote Bag
Vera Bradley Tote Bag ($120)
Vera Bradley wants to help you infuse some more pink into your fall wardrobe with its latest Botanical Paisley collection. For every purchase of a style in the Botanical Paisley Collection through Oct. 31, Vera Bradley will donate 20 percent of the purchase price (up to a maximum contribution of $100,000) to the Vera Bradley Foundation For Breast Cancer.
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Rose-Colored Sandals
Birkenstock Arizona Textile Light Rose Sandals ($110)
As if we needed the incentive to obsess over Birkenstocks any more than we already do — the cult-favorite sandal brand just debuted a limited-edition velvety pink Arizona sandal. For every purchase made, the brand will donate 20 percent to the National Breast Cancer Foundation.
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A Jeweled Headband
Lele Sadoughi Pink Jeweled Ribbon Knotted Headband ($195)
Put your love for pink on full display with this bejeweled headband from Lele Sadoughi. The dazzling accessory is just one of many styles included in the brand's Pink For a Purpose collection — 10 percent of all proceeds from the limited-edition line will be donated to the American Cancer Society.
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A Cozy Pajama Set
Sleeper Party Pajama Set ($312, originally $390)
You can support breast cancer research and elevate your sleeping setup for the better with the help of this cozy pajama set. Per the brand, 10 percent of all sales from the item will go toward the Breast Cancer Awareness Month charity campaign.
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A Heart-Patch Sweater
Aqua x Kerri Rosenthal Heart Patch Sweater ($88)
Wear your heart on your sleeve — or rather, your chest — with this vibrant patch sweater. The style is available to shop exclusively at Bloomingdale's through the Aqua x Kerri Rosenthal collaboration, a line designed by an artist and mother of a breast cancer "thriver."
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A Stainless Steel Bracelet Watch
Timex Transcend x BCRF 31mm Stainless Steel Bracelet Watch ($109)
This limited-edition watch bracelet is so thoughtfully designed. The thin accessory was created to serve as a symbol of strength and support for the millions of people battling breast cancer worldwide.
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Oval Sunglasses
Anne Klein Crystal Glamorous Oval Sunglasses ($129)
Anne Klein has teamed up with the Breast Cancer Research Foundation for a partnership that aims to raise awareness surrounding breast cancer research, as well as increase access to better healthcare and preventative tools. The brand has committed up to $450,000 in support of the foundation, regardless of sales from the collaboration.
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A Croc Luncher Handbag
Modern Picnic The Pink Croc Luncher ($159)
You've probably seen this stylish croc lunch bag splashed all across your social media feed since it recently went viral. Well, for a limited time, you can shop the accessory in this cool pink colorway — for all purchases made, 20 percent of proceeds will be donated to The Pink Agenda.
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A Knit Crewneck
Lingua Franca NYC "Check Yourself" Crewneck ($380)
Lingua Franca has teamed up with Katie Couric on a collection that honors Breast Cancer Awareness Month in the most stylish and cozy way possible — i.e., a collection of sweaters (of course). According to the brand, 20 percent of proceeds from each sweater will be donated to Stand Up to Cancer.
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